Code-Switching in the HighEnd Magazine Podcast: A Sociolinguistic Analysis of Language Used by Audrey Bianca Calista
Keywords:
Bilingualism, Code-switching, Digital Communication, Sociolinguistics, YouTubeAbstract
This study examines code-switching in a YouTube podcast as a form of bilingual interaction in digital communication. With the growing influence of social media, speakers frequently shift between languages to connect with wider audiences. This research focuses on identifying the types of code switching found in the language used by Audrey Bianca Calista in the HighEnd Magazine podcast. A qualitative descriptive approach was applied by transcribing selected parts of the podcast and analyzing utterances containing code-switching. The data were categorized into intersentential, intra-sentential, and tag-switching based on Poplack’s 1980 framework. The results found 58 data show that intra-sentential switching with 50 (86%),inter-sentential switching with 7 (12%),and tag switching with 1 (2%). Overall,it can be seen that intra-sentential switching mark as the most dominant types of code swithing with 50 data found or (86%) in the language used by Audrey Bianca Calista in the podcast. In conclusins,this research providing a deeper understanding types of code-switching used in real communication contexts on digital media especially YouTube.
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